B2C Growth Leadership — Strategy + Execution

I build marketing and sales engines that scale growth-stage companies.

Interim CMO and growth operator for PE/VC portfolio companies and ambitious founders. 25 years turning early-stage traction into repeatable, measurable revenue growth.

$1B+
Assets Funded on Platform
5x
Avg. Growth Multiple
25 yrs
Marketing Leadership
<2%
Cost of Acquisition
Selected Results

Outcomes from recent engagements.

CrowdStreet
VP Marketing / Founding Marketing Leader
The platform's first $1B in funded assets

Founded the marketing team and built the entire growth engine for a B2C commercial real estate investment platform from scratch.

CrowdStreet
VP Marketing / Founding Marketing Leader
Zero-to-1 go-to-market for CrowdStreet's investor management software

Built the go-to-market for CrowdStreet's white-label investor management software, and the sponsor targeting database that became the base of the company's outbound sales.

Cadre
VP / Chief Marketing Officer
Raised $200M for first Opportunity Zone fund in under a year

Marketing founder for an A16Z-funded fintech company. Built the B2C growth engine and raised $200M for the firm's first Opportunity Zone fund in under a year.

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Marshall has the rare combination of analytic thinking and practical execution. His impact on our remarkable growth was highlighted by our achieving a sub-2% cost of capital, inclusive of all marketing and investor-related expense.

Senior Executive — Trion Properties

Let's talk about your growth.

Whether you need an interim CMO, a growth diagnostic, or a hands-on operator to build the engine.

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