B2C Growth Leadership — Strategy + Execution

I build marketing and sales engines that scale growth-stage companies.

Interim CMO and growth operator for PE/VC portfolio companies and ambitious founders. 25 years turning early-stage traction into repeatable, measurable revenue growth.

$1B+

Platform Volume Scaled

Avg. Growth Multiple

25 yrs

Marketing Leadership

<2%

Cost of Acquisition

Selected Results

Outcomes from recent engagements.

CrowdStreet

VP Marketing / Founding Marketing Leader

Zero to $25M ARR in 2 years

Founded the marketing team and built the entire growth engine for a B2C commercial real estate investment platform from scratch.

Cadre

VP / Chief Marketing Officer

Raised $200M for first Opportunity Zone fund in under a year

Marketing founder for an A16Z-funded fintech company. Built the B2C growth engine and raised $200M for the firm's first Opportunity Zone fund in under a year.

Trion Properties

Interim CMO / Fractional

$50M to $250M AUM with sub-2% acquisition cost

Served as fractional CMO, building the direct-to-consumer capital markets platform and repeatable growth processes. Hired successor before exit.

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“

Marshall has the rare combination of analytic thinking and practical execution. His impact on our remarkable growth was highlighted by our achieving a sub-2% cost of capital, inclusive of all marketing and investor-related expense.

Senior Executive — Trion Properties

Let's talk about your growth.

Whether you need an interim CMO, a growth diagnostic, or a hands-on operator to build the engine.

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