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Sun Tzu’s Guide: Dominate Google in 5 Easy Steps

3 November 2006

Sun ZuCompetition for search engine rankings is modern warfare and to the victors go a wealth of traffic and hot babes. A first ranked spot on Google is a golden prize who’s worth is beyond estimate. To win this prize you must best all competitors and win the esteem of the mighty Google, under who’s divine gaze we mere mortals must prostrate ourselves in unworthy supplication.

To guide you into battle, first fortify your soul with masterful Sun Tzu’s “The Art of Link Development”

1. Know Your Enemy
Your enemy is wily in ways of warfare and has strong allies in link shops of Hyderabad. You must first learn strength of their link development if you hope to best them with your own. Use Yahoo’s SiteExplorer tool to reveal the full extend of their link development efforts before committing yourself to battle.

2. Learn From the Past
Those whom seek favor from divine Google should learn history of its mighty omniscience. Study the original PageRank patent application and the subsequent algorithmic updates embodied by HillTop, LocalRank, and TrustRank in order to glimpse a merest glimmer of mind of magnificent Google.

3. Assess the Battlefield
Battlefield is game board on which your contest will be played. Potential link partners present both an opportunity for attack as well as tool to be turned against you. Evaluate your potential link partners carefully and secure links from older websites wherever possible. There is no substitute for the wisdom (and the TrustRank) of older websites.

4. Strategic Attack
Begin your attack decisively, but take care to not appear overzealous in eyes of all-powerful Google. Link development strategies such as directory submissions are good way to develop easy links, but don’t do more than 10 submission each week or vengeful Google may smite you for your insolence. Avoid the temptation of the ‘link exchange’ for though it seems an easy path to divinity, it is an unclean harlot that will lead you to certain doom.

5. Attacking with Fire
For most worthy opponents, simple weapons will not suffice. For these enemies we must attack with Fire. Once you’ve exhausted easy link opportunities, use more advanced link development techniques such as article syndication, paid link ads, and presell pages to generate additional links. While time-consuming and expensive, these techniques will give you the edge needed to vanquish even most accomplished foe.

This guide is a mere introduction to Google link development. You are now smallest grasshopper, but in time you may grow into mighty tiger. This short guide was adapted from a larger five-part Guide to Link Development. For additional instruction and links to further reading resources please visit the full guide at MarshallClark.Net.


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  1. on April 20th, 2007 at 8:19 am

    […] Marshall Clark gives us some SEO Art of War style - reminds me of Art of Blog as well. […]

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