George W. Bush Is Once Again A ‘Failure’
7 April 2007
By now most of you are familiar with the original George W. Bush ‘miserable failure‘ Google Bomb.
On January 25, 2007 Google announced that it was making adjustments to prevent Google Bombing. Immediately following this announcement, the Bush Google Bomb and several other GBs including one for Tony Blair and the word “liar” disappeared from the rankings, prompting some SEOs to wonder if these adjustments were a hand-tweak of the results.
Based on results posted today on ThreadWatch however, it looks like the adjustment was in fact algorithmic - as Bush is once again ranking as a top ‘failure‘. In an amusing twist, Bush may have actually managed to ‘rebomb’ himself.
On the President's page at WhiteHouse.gov there's a 'Latest Headlines' section that lists news relating to GW. As you can see from the screen capture, one of the stories was on Congress' "failure" to approve emergency supplementary funding to the troops in Iraq. If you search on Google you'll see that the GW page has now climbed up to the #1 for 'failure'.
Based on these results, it appears Google's recent anti-Google Bombing adjustment may have been nothing more that a filter to prevent pages from ranking for inbound anchor-text terms when theterms are not present on the page. This would effectively prevent third parties from ranking a page for defamatory terms, provided of course that the owner of the page didn't then go and inadvertently place the offending words on the page themselves. Ow.
Now if WhiteHouse.gov would just post an "impeachment" story...
